Mogućnost organizacije seljačke tržnice u gradu Sisku

Crnčić, Mia

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master's thesis

Mogućnost organizacije seljačke tržnice u gradu Sisku

Zagreb: University of Zagreb, Faculty of Agriculture, 2016. urn:nbn:hr:204:109315

Crnčić, Mia

University of Zagreb
Faculty of Agriculture
Marketing and Innovation in Agribusiness

Cite this document

APA 6th Edition

Crnčić, M. (2016). Mogućnost organizacije seljačke tržnice u gradu Sisku (Master's thesis). Zagreb: University of Zagreb, Faculty of Agriculture. Retrieved from https://urn.nsk.hr/urn:nbn:hr:204:109315

MLA 8th Edition

Crnčić, Mia. "Mogućnost organizacije seljačke tržnice u gradu Sisku." Master's thesis, University of Zagreb, Faculty of Agriculture, 2016. https://urn.nsk.hr/urn:nbn:hr:204:109315

Chicago 17th Edition

Crnčić, Mia. "Mogućnost organizacije seljačke tržnice u gradu Sisku." Master's thesis, University of Zagreb, Faculty of Agriculture, 2016. https://urn.nsk.hr/urn:nbn:hr:204:109315

Harvard

Crnčić, M. (2016). 'Mogućnost organizacije seljačke tržnice u gradu Sisku', Master's thesis, University of Zagreb, Faculty of Agriculture, accessed 12 September 2024, https://urn.nsk.hr/urn:nbn:hr:204:109315

Vancouver

Crnčić M. Mogućnost organizacije seljačke tržnice u gradu Sisku [Master's thesis]. Zagreb: University of Zagreb, Faculty of Agriculture; 2016 [cited 2024 September 12] Available at: https://urn.nsk.hr/urn:nbn:hr:204:109315

IEEE

M. Crnčić, "Mogućnost organizacije seljačke tržnice u gradu Sisku", Master's thesis, University of Zagreb, Faculty of Agriculture, Zagreb, 2016. Available at: https://urn.nsk.hr/urn:nbn:hr:204:109315

Cite this item: https://urn.nsk.hr/urn:nbn:hr:204:109315

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Title	Mogućnost organizacije seljačke tržnice u gradu Sisku
Author	Mia Crnčić
Mentor	Damir Kovačić (mentor)
Committee member	Damir Kovačić (predsjednik povjerenstva)
Committee member	Marija Cerjak (član povjerenstva)
Committee member	Mario Njavro (član povjerenstva)
Granter	University of Zagreb Faculty of Agriculture (Marketing and Innovation in Agribusiness) Zagreb
Defense date and country	2016-09-26, Croatia
Scientific / art field, discipline and subdiscipline	BIOTECHNICAL SCIENCES Agronomy
Abstract	U Sisačko-moslavačkoj županiji velik je broj obiteljskih poljoprivrednih gospodarstava, međutim kod većine njih još uvijek prevladava ekstezivan pristup poljoprivrednoj proizvodnji te usitnjeni posjedi. Posljedica toga je niska produktivnost i loša tržišna konkurentnost proizvođača. Jedna od mogućnosti za prodaju njihovih proizvoda je organizacija seljačke tržnice u gradu Sisku gdje bi poljoprivrednici iz cijele Županije po povoljnijim uvjetima mogli prodavati svoje poljoprivredno-prehrambene proizvode.Za uspješnu organizaciju seljačke tržnice mora postojati s jedne strane zainteresiranost poljoprivrednih proizvođača, a s druge strane potrošača. Za uspjeh seljačke tržnice važna je i atraktivna lokacija pa je zato važna i potpora lokalne zajednice pri organiziranju ovakvih prodajnih kanala. U sklopu rada provedeno je istraživanje poljoprivrednih proizvođača koji prodaju na gradskim tržnicama u Sisku i Kutini o zainteresiranosti prodaje na seljačkoj tržnici u Sisku. Pokazalo se da bi 84% ispitanih proizvođača željelo prodavati na seljačkoj tržnici ukoliko se ona osnuje. Istraživanje koje je provedeno među potrošačima u gradu Sisku, pokazalo je da bi 98% ispitanika kupovalo na seljačkoj tržnici, a njih 88% barem jednom tjedno. Moguće lokacije za seljačku tržnicu su prostor gradske tržnice, lokacija u centru Siska te Stari grad u Sisku.
Abstract (english)	In Sisak-moslavina County there is a large number of family farms, however with most of them still prevails extensive access to agricultural production and fragmented parcels. Result of that is low productivity and poor market competitiveness between farmers. One option for the sale of their products is farmers' market organization in the city of Sisak where farmers across the county under favorable conditions could sell their agricultural and food products. For the successful organization of farmers' market there should be an interest of farmers, and on the other hand, of consumers. For the success of a farmers' market, attractive location is important as well as support of the local community in organizing these sales channels. As part of the work, research was conducted on producers who are selling on city markets in Sisak and Kutina. The producers were asked about their interest of selling at the farmers' market in Sisak. It turned out to be 84% of the surveyed producers who would want to sell at farmers' market if it would be organized. The research which was conducted among consumers in the city of Sisak showed that the 98% of respondents would buy at the farmers market and 88% of them at least once a week. Possible locations for farmers market are place on present city market, location in center of Sisak and Sisak Fortress.
Keywords
Keywords (english)
Language	croatian
URN:NBN	urn:nbn:hr:204:109315
Study programme	Title: Agribusiness and Rural Development Study programme type: university Study level: graduate Academic / professional title: magistar/ magistra inženjer/inženjerka agrobiznisa i ruralnog razvitka (magistar/ magistra inženjer/inženjerka agrobiznisa i ruralnog razvitka)
Type of resource	Text
File origin	Born digital
Access conditions	Open access
Terms of use
Repository	Repository Faculty of Agriculture University of Zagreb
Created on	2017-01-16 08:25:20