Inovativni strategijski menadžment

Martić, Jurica

prikaz prve stranice dokumenta Inovativni strategijski menadžment

Access restricted to students and staff of home institution

master's thesis

Inovativni strategijski menadžment

Specijalistički završni rad

Zaprešić: The University of Applied Sciences Baltazar Zaprešić, 2020. urn:nbn:hr:129:887469

Martić, Jurica

The University of Applied Sciences Baltazar Zaprešić
Chair of Economics, Management and Marketing

Request a copy
of the document

Cite this document

APA 6th Edition

Martić, J. (2020). Inovativni strategijski menadžment : Specijalistički završni rad (Master's thesis). Zaprešić: The University of Applied Sciences Baltazar Zaprešić. Retrieved from https://urn.nsk.hr/urn:nbn:hr:129:887469

MLA 8th Edition

Martić, Jurica. "Inovativni strategijski menadžment : Specijalistički završni rad." Master's thesis, The University of Applied Sciences Baltazar Zaprešić, 2020. https://urn.nsk.hr/urn:nbn:hr:129:887469

Chicago 17th Edition

Harvard

Martić, J. (2020). 'Inovativni strategijski menadžment : Specijalistički završni rad', Master's thesis, The University of Applied Sciences Baltazar Zaprešić, accessed 23 April 2024, https://urn.nsk.hr/urn:nbn:hr:129:887469

Vancouver

Martić J. Inovativni strategijski menadžment : Specijalistički završni rad [Master's thesis]. Zaprešić: The University of Applied Sciences Baltazar Zaprešić; 2020 [cited 2024 April 23] Available at: https://urn.nsk.hr/urn:nbn:hr:129:887469

IEEE

J. Martić, "Inovativni strategijski menadžment : Specijalistički završni rad", Master's thesis, The University of Applied Sciences Baltazar Zaprešić, Zaprešić, 2020. Available at: https://urn.nsk.hr/urn:nbn:hr:129:887469

Cite this item: https://urn.nsk.hr/urn:nbn:hr:129:887469

Please login to the repository to save this object to your list.

Metadata

Title	Inovativni strategijski menadžment : Specijalistički završni rad
Title (english)	Innovative strategic management
Author	Jurica Martić
Mentor	Dragutin Funda (mentor)
Committee member	Zlatko Rešetar (predsjednik povjerenstva)
Granter	The University of Applied Sciences Baltazar Zaprešić (Chair of Economics, Management and Marketing) Zaprešić
Defense date and country	2020-07-15, Croatia
Scientific / art field, discipline and subdiscipline	SOCIAL SCIENCES Economics Organization and Management
Abstract	Svrha specijalističkog završnog rada jest obraditi glavne teoretske karakteristike Inovativnog strategijskog menadžmenta, te prikazati koliko menadžer pun ideja, odnosno inovativni menadžer može doprinijeti razvoju i dobrobiti poduzeća. Cilj rada je obraditi prednosti i nedostatke strategijskog i inovativnog menadžmenta putem provjerenih primjera iz prakse. Strategijski menadžment se definira kao skup ključnih odluka i taktika pomoću kojih se žele postići dugoročni ciljevi poduzeća ili organizacije. Inovatori nisu inovativni samo na radnom mjestu već i u drugim područjima svoga života, bilo to kod kuće, vikendice, na igralištu i sl. Inovativni menadžment se uvelike razlikuje od tradicionalnog. Kreativne organizacije su one koje imaju pozitivan odnos prema novome, imaju brzu i ofenzivnu reakciju prema novome i fleksibilan tip organizacije.
Abstract (english)	The purpose of the specialist thesis is to process the main theoretical characteristics of Innovative Strategic Management, and show how much a manager full of ideas, ie an innovative manager can contribute to the development and benefits of the company. The aim of this paper is to address the advantages and disadvantages of strategic and innovative management through proven examples from practice. Strategic management is defined as a set of key decisions and tactics used to achieve long-term goals of a company or organization. Innovators are not only innovative in the workplace but also in other areas of their lives, either at home, cottages, on the playground, etc. Innovative management is very different from traditional. Creative organizations are those that have a positive attitude towards the new, have a quick and offensive reaction to the new and a flexible type of organization.
Keywords
Keywords (english)
Language	croatian
URN:NBN	urn:nbn:hr:129:887469
Study programme	Title: Project Management Study programme type: professional Study level: specialist graduate Academic / professional title: stručni/a specijalist/specijalistica projektnog menadžmenta (stručni/a specijalist/specijalistica projektnog menadžmenta)
Type of resource	Text
File origin	Born digital
Access conditions	Access restricted to students and staff of home institution
Terms of use
Repository	Digital Repository of the University of Applied Sciences Baltazar Zaprešić
Created on	2022-06-03 09:43:31

Nacionalna i sveučilišna knjižnica u Zagrebu

Dabar