Poslovni plan turističkog domaćinstva ''Baranjac''

Kundid, Ivona

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master's thesis

Poslovni plan turističkog domaćinstva ''Baranjac''

Specijalistički završni rad

Zaprešić: The University of Applied Sciences Baltazar Zaprešić, 2019. urn:nbn:hr:129:056186

Kundid, Ivona

The University of Applied Sciences Baltazar Zaprešić
Chair of Economics, Management and Marketing

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APA 6th Edition

Kundid, I. (2019). Poslovni plan turističkog domaćinstva ''Baranjac'' : Specijalistički završni rad (Master's thesis). Zaprešić: The University of Applied Sciences Baltazar Zaprešić. Retrieved from https://urn.nsk.hr/urn:nbn:hr:129:056186

MLA 8th Edition

Kundid, Ivona. "Poslovni plan turističkog domaćinstva ''Baranjac'' : Specijalistički završni rad." Master's thesis, The University of Applied Sciences Baltazar Zaprešić, 2019. https://urn.nsk.hr/urn:nbn:hr:129:056186

Chicago 17th Edition

Harvard

Kundid, I. (2019). 'Poslovni plan turističkog domaćinstva ''Baranjac'' : Specijalistički završni rad', Master's thesis, The University of Applied Sciences Baltazar Zaprešić, accessed 16 April 2024, https://urn.nsk.hr/urn:nbn:hr:129:056186

Vancouver

Kundid I. Poslovni plan turističkog domaćinstva ''Baranjac'' : Specijalistički završni rad [Master's thesis]. Zaprešić: The University of Applied Sciences Baltazar Zaprešić; 2019 [cited 2024 April 16] Available at: https://urn.nsk.hr/urn:nbn:hr:129:056186

IEEE

I. Kundid, "Poslovni plan turističkog domaćinstva ''Baranjac'' : Specijalistički završni rad", Master's thesis, The University of Applied Sciences Baltazar Zaprešić, Zaprešić, 2019. Available at: https://urn.nsk.hr/urn:nbn:hr:129:056186

Cite this item: https://urn.nsk.hr/urn:nbn:hr:129:056186

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Metadata

Title	Poslovni plan turističkog domaćinstva ''Baranjac'' : Specijalistički završni rad
Title (english)	Business plan country household "Baranjac"
Author	Ivona Kundid
Mentor	Zlatko Rešetar (mentor)
Committee member	Ivan Ružić (predsjednik povjerenstva)
Granter	The University of Applied Sciences Baltazar Zaprešić (Chair of Economics, Management and Marketing) Zaprešić
Defense date and country	2019-07-05, Croatia
Scientific / art field, discipline and subdiscipline	INTERDISCIPLINARY AREAS OF KNOWLEDGE Project Management
Abstract	Rad analizira poduzetnišvo, karakteristike, vrste poduzetništva i poslovne planove. Bitno je predstaviti svoje poslovanje i projekt te odgovoriti na neka ključna pitanja. Elementi poslovnog plana su nam jako bitni u poduzetničkom pothvatu. Također, ključno je objasniti čime se poduzetnik bavi kako bi mogli analizirati konkurenciju, ponudu, usluge, distribuciju, napraviti marketinšku strategiju, taktiku. Za primjer kakav poslovni plan treba biti napravila sam poslovni plan seoskog domaćinstva ‘’Baranjac’’. Temelj poslovanja je ponajprije zadovoljiti potrebe ciljnih segmenata i omogućiti gostima relaksaciju i odmor. Mnogi ljudi bježe od gradske gužve, užurbanosti i smoga. Zato smo tu mi da im pružimo nešto sasvim drugo, uživanje u prirodi sa svojom obitelji, prijateljima. ‘’Baranjac’’ ima najkvalitetniji odmor u seoskim domaćinstvima te vrhunsku gastronomsku ponudu. Iako je kod nas ekonomska situacija znatno lošija, usporedili smo seoski turizam Austrije i Hrvatske. Naravno, možemo se ponositi sa našom prirodom i krajolicima, ali od susjeda možemo puno toga naučiti. U radu smo se više bazirali na Slavoniju jer gdje god bili u Slavoniji ćete uvijek osjetiti srdačnu dobrodošlicu i vesele Slavonce.
Abstract (english)	Work analyzes entrepreneurship, characteristics, types of entrepreneurships and bussines plans. It's important to present own bussines, project and answer to some main questions. Elements of bussines plan are very important in bussines venture. Also, the main part is to explain what is entrepreur's job so they could analyze the competition, supply, services, distribution, make marketing strategy, tactics... For example of how should bussines plan look like, I made one for country household „Baranjac“. Foundation of whole bussines is to satisfy needs for target segments and enable guests relaxing and rest. Many people run from city crowd, bustle and smog. That's why we are here, to provide something different, enjoying nature with their family and friends. „Baranjac“ has the high-quality vacation in country households, also top chef offer. Although economic situation is much more worse in our country, we compared our country tourism of Austria and Croatia. Of course, we can be proud of our nature and landscapes, but also we can learn so much from our neighbors. In our work, we are more based on Slavonija because wherever you go in Slavonija, you will always feel welcomed from the side of Slavonian people.
Keywords
Keywords (english)
Language	croatian
URN:NBN	urn:nbn:hr:129:056186
Study programme	Title: Project Management Study programme type: professional Study level: specialist graduate Academic / professional title: stručni/a specijalist/specijalistica projektnog menadžmenta (stručni/a specijalist/specijalistica projektnog menadžmenta)
Type of resource	Text
File origin	Born digital
Access conditions	Access restricted to students and staff of home institution
Terms of use
Repository	Digital Repository of the University of Applied Sciences Baltazar Zaprešić
Created on	2022-02-17 16:44:58

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