Benchmarking – instrument za upravljanje u hotelijerstvu

Milenković, Moreno

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master's thesis

Benchmarking – instrument za upravljanje u hotelijerstvu

Opatija: University of Rijeka, Faculty of Tourism and Hospitality Management, 2016. urn:nbn:hr:191:540282

Milenković, Moreno

University of Rijeka
Faculty of Tourism and Hospitality Management

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APA 6th Edition

Milenković, M. (2016). Benchmarking – instrument za upravljanje u hotelijerstvu (Master's thesis). Opatija: University of Rijeka, Faculty of Tourism and Hospitality Management. Retrieved from https://urn.nsk.hr/urn:nbn:hr:191:540282

MLA 8th Edition

Milenković, Moreno. "Benchmarking – instrument za upravljanje u hotelijerstvu." Master's thesis, University of Rijeka, Faculty of Tourism and Hospitality Management, 2016. https://urn.nsk.hr/urn:nbn:hr:191:540282

Chicago 17th Edition

Milenković, Moreno. "Benchmarking – instrument za upravljanje u hotelijerstvu." Master's thesis, University of Rijeka, Faculty of Tourism and Hospitality Management, 2016. https://urn.nsk.hr/urn:nbn:hr:191:540282

Harvard

Milenković, M. (2016). 'Benchmarking – instrument za upravljanje u hotelijerstvu', Master's thesis, University of Rijeka, Faculty of Tourism and Hospitality Management, accessed 25 April 2024, https://urn.nsk.hr/urn:nbn:hr:191:540282

Vancouver

Milenković M. Benchmarking – instrument za upravljanje u hotelijerstvu [Master's thesis]. Opatija: University of Rijeka, Faculty of Tourism and Hospitality Management; 2016 [cited 2024 April 25] Available at: https://urn.nsk.hr/urn:nbn:hr:191:540282

IEEE

M. Milenković, "Benchmarking – instrument za upravljanje u hotelijerstvu", Master's thesis, University of Rijeka, Faculty of Tourism and Hospitality Management, Opatija, 2016. Available at: https://urn.nsk.hr/urn:nbn:hr:191:540282

Cite this item: https://urn.nsk.hr/urn:nbn:hr:191:540282

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Metadata

Title	Benchmarking – instrument za upravljanje u hotelijerstvu
Title (english)	Benchmarking – Management Tool in the Hotel Industry
Author	Moreno Milenković
Mentor	Janković Sandra (mentor)
Granter	University of Rijeka Faculty of Tourism and Hospitality Management Opatija
Defense date and country	2016-09-05, Croatia
Scientific / art field, discipline and subdiscipline	SOCIAL SCIENCES Economics
Abstract	Ovim radom prikazana je značajnost koju pridonosi korištenje benchmarking instrumenta pri upravljanju uspješnosti poslovanja. U radu su definirani koraci i način provođenja benchmarking analize te njegova primjena u hotelijerstvu. Praktično provođenje benchmarking analize prikazano je na uzorku od 27 hotela te je samim time provedeno i znanstveno ispitivanje dvaju hipoteza. Obje hipoteze su se pokazale ispravnima te je potvrđeno da veća ocjena kvalitete hotela dovodi do većega ADR-a te da povećanje ADR-a dovodi do povećanja RevPAR-a. Osim novih znanstvenih spoznaja, benchmarking analiza provedena u ovome radu dovela je do novih spoznaja u hrvatskome hotelijerstvu i definirala uspješnost destinacija Opatije, Lošinja, Rovinja, Poreča, Novigrada, Umaga, Pule, Rabca i Dubrovnika, te regija Istre i Kvarnera, kao i uspješnost njihove ponude hotela kategoriziranih s 4 i 5 zvjezdica.
Keywords
Language	croatian
URN:NBN	urn:nbn:hr:191:540282
Study programme	Title: Hospitality Management Study programme type: university Study level: graduate Academic / professional title: magistar/magistra ekonomije (magistar/magistra ekonomije)
Type of resource	Text
File origin	Born digital
Access conditions	Access restricted to students and staff of home institution
Terms of use
Repository	Repository of Faculty of Tourism and Hospitality Management
Created on	2016-10-19 16:01:15

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