Marketing plan turističke destinacije NP Plitvička jezera

Fazlić, Filip

prikaz prve stranice dokumenta Marketing plan turističke destinacije NP Plitvička jezera

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master's thesis

Marketing plan turističke destinacije NP Plitvička jezera

Opatija: University of Rijeka, Faculty of Tourism and Hospitality Management, 2016. urn:nbn:hr:191:150728

Fazlić, Filip

University of Rijeka
Faculty of Tourism and Hospitality Management

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APA 6th Edition

Fazlić, F. (2016). Marketing plan turističke destinacije NP Plitvička jezera (Master's thesis). Opatija: University of Rijeka, Faculty of Tourism and Hospitality Management. Retrieved from https://urn.nsk.hr/urn:nbn:hr:191:150728

MLA 8th Edition

Fazlić, Filip. "Marketing plan turističke destinacije NP Plitvička jezera." Master's thesis, University of Rijeka, Faculty of Tourism and Hospitality Management, 2016. https://urn.nsk.hr/urn:nbn:hr:191:150728

Chicago 17th Edition

Fazlić, Filip. "Marketing plan turističke destinacije NP Plitvička jezera." Master's thesis, University of Rijeka, Faculty of Tourism and Hospitality Management, 2016. https://urn.nsk.hr/urn:nbn:hr:191:150728

Harvard

Fazlić, F. (2016). 'Marketing plan turističke destinacije NP Plitvička jezera', Master's thesis, University of Rijeka, Faculty of Tourism and Hospitality Management, accessed 16 April 2024, https://urn.nsk.hr/urn:nbn:hr:191:150728

Vancouver

Fazlić F. Marketing plan turističke destinacije NP Plitvička jezera [Master's thesis]. Opatija: University of Rijeka, Faculty of Tourism and Hospitality Management; 2016 [cited 2024 April 16] Available at: https://urn.nsk.hr/urn:nbn:hr:191:150728

IEEE

F. Fazlić, "Marketing plan turističke destinacije NP Plitvička jezera", Master's thesis, University of Rijeka, Faculty of Tourism and Hospitality Management, Opatija, 2016. Available at: https://urn.nsk.hr/urn:nbn:hr:191:150728

Cite this item: https://urn.nsk.hr/urn:nbn:hr:191:150728

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Metadata

Title	Marketing plan turističke destinacije NP Plitvička jezera
Title (english)	Marketing plan of the tourist destination of the National park Plitvice lakes
Author	Filip Fazlić
Mentor	Marija Ham (mentor)
Granter	University of Rijeka Faculty of Tourism and Hospitality Management Opatija
Defense date and country	2016-03-16, Croatia
Scientific / art field, discipline and subdiscipline	SOCIAL SCIENCES Economics
Abstract	Predmet ovog diplomskog rada je obrada marketing plana na teorijskoj razini te na praktičnoj razini. Za potrebe prikaza marketing plana u praksi koristi se NP Plitvička jezera. Ističe se važnost planiranja u turističkoj destinaciji od strane svih dionika u turizmu. Cilj ovog rada je ukazati na nove razvojne mogućnosti Nacionalnog parka Plitvička jezera s obzirom na suvremene trendove u turizmu, a isto tako i s obzirom na želje i potrebe posjetitelja. Nakon obrade podataka iz relevantne stručne literature i izvora sa Interneta, donesen je zaključak da je marketing plan neophodan svakoj turističkoj destinaciji.
Keywords
Language	croatian
URN:NBN	urn:nbn:hr:191:150728
Study programme	Title: Marketing in tourism Study programme type: university Study level: graduate Academic / professional title: magistar/magistra ekonomije (magistar/magistra ekonomije)
Type of resource	Text
File origin	Born digital
Access conditions	Access restricted to students and staff of home institution
Terms of use
Repository	Repository of Faculty of Tourism and Hospitality Management
Created on	2016-10-14 07:17:50

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