prikaz prve stranice dokumenta Multinacionalne kompanije i manipulacija medijima radi zaštite vlastitih interesa
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master's thesis
Multinacionalne kompanije i manipulacija medijima radi zaštite vlastitih interesa
Zagreb: University of Zagreb, University of Zagreb - Centre for Croatian Studies, 2014. urn:nbn:hr:111:412847
Milas, Ana
University of Zagreb
Faculty of Croatian Studies
Department of Communication Sciences

Cite this document

Milas, A. (2014). Multinacionalne kompanije i manipulacija medijima radi zaštite vlastitih interesa (Master's thesis). Zagreb: University of Zagreb, Faculty of Croatian Studies. Retrieved from https://urn.nsk.hr/urn:nbn:hr:111:412847

Milas, Ana. "Multinacionalne kompanije i manipulacija medijima radi zaštite vlastitih interesa." Master's thesis, University of Zagreb, Faculty of Croatian Studies, 2014. https://urn.nsk.hr/urn:nbn:hr:111:412847

Milas, Ana. "Multinacionalne kompanije i manipulacija medijima radi zaštite vlastitih interesa." Master's thesis, University of Zagreb, Faculty of Croatian Studies, 2014. https://urn.nsk.hr/urn:nbn:hr:111:412847

Milas, A. (2014). 'Multinacionalne kompanije i manipulacija medijima radi zaštite vlastitih interesa', Master's thesis, University of Zagreb, Faculty of Croatian Studies, accessed 16 April 2024, https://urn.nsk.hr/urn:nbn:hr:111:412847

Milas A. Multinacionalne kompanije i manipulacija medijima radi zaštite vlastitih interesa [Master's thesis]. Zagreb: University of Zagreb, Faculty of Croatian Studies; 2014 [cited 2024 April 16] Available at: https://urn.nsk.hr/urn:nbn:hr:111:412847

A. Milas, "Multinacionalne kompanije i manipulacija medijima radi zaštite vlastitih interesa", Master's thesis, University of Zagreb, Faculty of Croatian Studies, Zagreb, 2014. Available at: https://urn.nsk.hr/urn:nbn:hr:111:412847

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Metadata
TitleMultinacionalne kompanije i manipulacija medijima radi zaštite vlastitih interesa
Title (english)Multinational Companies and Media Manipulation Motivated by Self-Interest
AuthorAna Milas
MentorJelena Jurišić (mentor)
Committee memberJelena Jurišić
Committee memberAnđelka Raguž
Committee memberMarinko Šišak
GranterUniversity of Zagreb
Faculty of Croatian Studies
(Department of Communication Sciences)
Zagreb
Defense date and country2014-09-30, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Information and Communication Sciences
Communicology
Abstract
Nastanak i širenje multinacionalnih kompanija te njihovo preuzimanje gotovo 80% medijskog prostora u cijelom svijetu, krajem 20. i početkom 21. stoljeća, stvorilo je novi društveni poredak, u kojem veliku ulogu igraju brzina razvoja tehnologije i brzina protoka informacije. Mediji stoje s druge strane te priče te je njihova iskonska uloga istinito i objektivno izvještavati o svemu pa tako i monopolu koje imaju multinacionalne kompanije. Što se dogodi kada mediji čine jedan od glavnih segmenata koji multinacionalna korporacija želi imati u svom vlasništvu? Na koji način multinacionalne kompanije plivaju u vodama medijskog prostora kao nevidljiva supstanca, ali ipak toliko esencijalna da dirigira agendu medijskog izvještavanja po svojim principima te što se događa kada nastupi kriza, ovaj rad će pokušati razjasniti.
Abstract (english)
The establishment and expansion of multinational companies and their takeover of almost 80% of media coverage in the whole world, at the end of the 20th and beginig 21st century, has created new social order, where the rapid development of technology and information flow plays a major role. The media is on the other side of this story, and their origin role is to truthfully and objectively report on everything, including the monopoly which multinational companies have. What happens when the media is one of main segments which multoinational company wants to have in their ownership? How the role of multinational companies is so invisible and yet so essential to create and manipulate with media agenda and what happens when crisis occurs we will try to find out in this thesis.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:111:412847
Study programmeTitle: Department of Communication Studies
Study programme type: university
Study level: graduate
Academic / professional title: magistar/magistra komunikologije (magistar/magistra komunikologije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
RepositoryRepository of University of Zagreb, Centre for Croatian Studies
Created on2015-10-23 11:10:30

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