Studentski portal, digitalne vještine za Erasmus studente

Mraović, Jure

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undergraduate thesis

Studentski portal, digitalne vještine za Erasmus studente

Gospić: Polytechnic Nikola Tesla in Gospić, 2017. urn:nbn:hr:107:664347

Mraović, Jure

Polytechnic Nikola Tesla in Gospić
Business department

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APA 6th Edition

Mraović, J. (2017). Studentski portal, digitalne vještine za Erasmus studente (Undergraduate thesis). Gospić: Polytechnic Nikola Tesla in Gospić. Retrieved from https://urn.nsk.hr/urn:nbn:hr:107:664347

MLA 8th Edition

Mraović, Jure. "Studentski portal, digitalne vještine za Erasmus studente." Undergraduate thesis, Polytechnic Nikola Tesla in Gospić, 2017. https://urn.nsk.hr/urn:nbn:hr:107:664347

Chicago 17th Edition

Mraović, Jure. "Studentski portal, digitalne vještine za Erasmus studente." Undergraduate thesis, Polytechnic Nikola Tesla in Gospić, 2017. https://urn.nsk.hr/urn:nbn:hr:107:664347

Harvard

Mraović, J. (2017). 'Studentski portal, digitalne vještine za Erasmus studente', Undergraduate thesis, Polytechnic Nikola Tesla in Gospić, accessed 15 September 2024, https://urn.nsk.hr/urn:nbn:hr:107:664347

Vancouver

Mraović J. Studentski portal, digitalne vještine za Erasmus studente [Undergraduate thesis]. Gospić: Polytechnic Nikola Tesla in Gospić; 2017 [cited 2024 September 15] Available at: https://urn.nsk.hr/urn:nbn:hr:107:664347

IEEE

J. Mraović, "Studentski portal, digitalne vještine za Erasmus studente", Undergraduate thesis, Polytechnic Nikola Tesla in Gospić, Gospić, 2017. Available at: https://urn.nsk.hr/urn:nbn:hr:107:664347

Cite this item: https://urn.nsk.hr/urn:nbn:hr:107:664347

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Metadata

Title	Studentski portal, digitalne vještine za Erasmus studente
Title (english)	Student Portal, Digital Skills for Erasmus Students
Author	Jure Mraović
Mentor	Mile Vičić (mentor)
Committee member	Marija Baburić Vranešić (predsjednik povjerenstva)
Committee member	Ivana Arbanas (član povjerenstva)
Committee member	Mile Vičić (član povjerenstva)
Granter	Polytechnic Nikola Tesla in Gospić (Business department) Gospić
Defense date and country	2017-09-22, Croatia
Scientific / art field, discipline and subdiscipline	SOCIAL SCIENCES Economics Economics of Entrepreneurship
Abstract	Mnoge tvrtke i organizacije u potrazi su za talentima koji posjeduju digitalne vještine i kompetencije, a neke od njih i u okviru erasmus+ stručne prakse. Participiranjem u radu studentskog portalu (tehnički izveden u okviru mog završnog rada), studenti početnih godina mogu stjecati upravo takve vještine: osmisliti prvu kampanju digitalnog marketinga i koristiti relevantne alate, ureĎivati web stranicu, kreirati sadržaje raznih formata, prakticirati oglašavanje na društvenim mrežama, digitalno prikupljati i analizirati statističke podatke. Ovaj rad pridodaje važnost i objašnjava digitalnu ekonomiju, digitalne vještine i kompetencije. TakoĎer pruža osnovna teorijska znanja o spomenutim vještinama, te alatima poput Google AdWords i Google Analytics. Prikazana je organizacija i funkcioniranje portala koji podrazumijeva angažiranje studenata, a s ciljem motiviranja za uključenje u erasmus+ programe.
Abstract (english)	Many companies and organizations are in search for talents who possess digital skills and competences, some of which through the Erasmus+ internship. By participating on student portal (technically developed as a part of this work) during the initial years of study, students can obtain those skills: design their first digital marketing campaign and use relevant tools, edit websites, create content in different formats, practice digital advertising on social media, digitally collect and analyse statistics. This work emphasises digital economy, digital skills and competences. It also offers basic theoretical knowledge about mentioned skills, and tools like Google AdWords and Google Analytics. It explains how student portal should be organized and run, while engaging and motivating students for Erasmus+ programs.
Keywords
Keywords (english)
Language	croatian
URN:NBN	urn:nbn:hr:107:664347
Study programme	Title: Economics of entrepreneurship Study programme type: professional Study level: undergraduate Academic / professional title: stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resource	Text
File origin	Born digital
Access conditions	Open access
Terms of use
Repository	Polytechnic Nikola Tesla in Gospić
Created on	2018-03-26 11:11:54