Suvremena sredstva poslovne komunikacije

Pinjušić, Nikolina

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undergraduate thesis

Suvremena sredstva poslovne komunikacije

Završni rad

Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Economics in Osijek, 2020. urn:nbn:hr:145:073698

Pinjušić, Nikolina

Josip Juraj Strossmayer University of Osijek
Faculty of Economics and Business in Osijek

Cite this document

APA 6th Edition

Pinjušić, N. (2020). Suvremena sredstva poslovne komunikacije : Završni rad (Undergraduate thesis). Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek. Retrieved from https://urn.nsk.hr/urn:nbn:hr:145:073698

MLA 8th Edition

Pinjušić, Nikolina. "Suvremena sredstva poslovne komunikacije : Završni rad." Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, 2020. https://urn.nsk.hr/urn:nbn:hr:145:073698

Chicago 17th Edition

Harvard

Pinjušić, N. (2020). 'Suvremena sredstva poslovne komunikacije : Završni rad', Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, accessed 20 November 2024, https://urn.nsk.hr/urn:nbn:hr:145:073698

Vancouver

Pinjušić N. Suvremena sredstva poslovne komunikacije : Završni rad [Undergraduate thesis]. Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek; 2020 [cited 2024 November 20] Available at: https://urn.nsk.hr/urn:nbn:hr:145:073698

IEEE

N. Pinjušić, "Suvremena sredstva poslovne komunikacije : Završni rad", Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, Osijek, 2020. Available at: https://urn.nsk.hr/urn:nbn:hr:145:073698

Cite this item: https://urn.nsk.hr/urn:nbn:hr:145:073698

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Metadata

Title	Suvremena sredstva poslovne komunikacije : Završni rad
Title (english)	MODERN MEANS OF BUSINESS COMMUNICATION : Final paper
Author	Nikolina Pinjušić
Mentor	Jerko Glavaš (mentor)
Mentor	Bruno Mandić (komentor)
Granter	Josip Juraj Strossmayer University of Osijek Faculty of Economics and Business in Osijek Osijek
Defense date and country	2020-09-23, Croatia
Scientific / art field, discipline and subdiscipline	SOCIAL SCIENCES Economics Organization and Management
Abstract	Komunikacija je jedan od najosnovnijih elemenata poslovanja, bilo da je riječ o istraživačkom timu koji prikuplja dokaze o tržišnim trendovima ili se radi o inspirativnom vođi koji vodi kompaniju prema ispunjavanju zajedničkih ciljeva. Budući da je današnje poslovanje prevladalo međunarodne granice kako bi plasirali svoje proizvode i usluge te sklopila partnerstva sa drugim tvrtkama potrebno je uključiti sve oblike suvremene poslovne komunikacije. Komunikacija se tijekom prošlosti mijenjala, počevši od komuniciranja putem simbola i grafičkih crteža do moderne komunikacije putem Interneta i društvenih mreža. Pojmovi putem Facebook-a i Twittera poništavaju verbalnu komunikaciju. Suvremeni način komuniciranja sve više pomaže tvrtkama i firmama kako bi se promovirali u poslovnom svijetu. Kako bi se postigli uspješni međunarodni odnosi, potrebno je biti fleksibilan oko izučavanja različitih kultura. Postoje pojmovi kao što su etnocentrizam i ksenofobija koji poništavaju upravo tu fleksibilnost. Međutim, kako globalizacija ima ogroman utjecaj, ona upravo daje priliku da se ljudi međusobno bolje upoznaju, da uhvate priliku naučiti nešto novo i korisno od ljudi različite kulture. Naravno, kako ne bi došlo do konflikata tijekom komunikacijskog procesa, potrebno je izučiti neverbalnu komunikaciju kako se ne bi uputila uvreda sugovorniku različite kulture.
Abstract (english)	Communication is one of the most basic elements of business, whether it is a research team that collects evidence of market trends or it is an inspiring leader who leads the company towards meeting common goals. Since today's business has crossed international borders in order to market its products and services and enter into partnerships with other companies, it is necessary to include all forms of modern business communication. Communication has changed over the past, ranging from communication through symbols and graphic drawings to modern communication through the Internet and social networks. Terms via Facebook and Twitter nullify verbal communication. The modern way of communication is increasingly helping companies and firms to promote themselves in the business world. In order to achieve successful international relations, it is necessary to be flexible around studying different cultures. There are concepts such as ethnocentrism and xenophobia that undo just that flexibility. However, as globalization has a huge impact, it just gives an opportunity for people to get to know each other better, to seize the opportunity to learn something new and useful from people of different cultures. Of course, in order to avoid conflicts during the communication process, it is necessary to study non-verbal communication so as not to insult the interlocutor of different cultures.
Keywords
Keywords (english)
Language	croatian
URN:NBN	urn:nbn:hr:145:073698
Study programme	Title: Management Study programme type: university Study level: undergraduate Academic / professional title: sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resource	Text
File origin	Born digital
Access conditions	Open access
Terms of use
Repository	EFOS REPOSITORY
Created on	2021-07-14 10:12:58