In today's world, companies are faced with a number of risks and changes, and in order to survive in the market it is necessary to have timely and adequate information that is in most cases found in the financial statements. Analysis of financial statements is being done internally by the owner (shareholder) or owners of the company. For the shareholders or owners of the company analysis of cost-effectiveness, productivity and profitability are of a special interest. An analysis provides to interested users information on performance management, expectations in the distribution of operating results, the creditworthiness of the company, the right basis for taxation and others. When analyzing the financial statements of particular use are financial ratios of which are the most commonly used liquidity ratios, economy ratios, leverage ratios, profitability ratios and activity ratios. That’s the fundamental analysis. Technical analysis studies the movement of stock prices by relying on a various types of graphs and indicators. Both analyzes are important in monitoring the stock market price trends. Trends are usually unpredictable and change daily or fluctuate. The reason for that is that their prices are influenced by many unpredictable economic and political events whose economic effects are difficult to predict with certainty.