International Branding and Product Distribution of Croatian
 Extra Virgin Olive Oil

Červar, Matia Simon

prikaz prve stranice dokumenta International Branding and Product Distribution of Croatian Extra Virgin Olive Oil

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završni rad

International Branding and Product Distribution of Croatian Extra Virgin Olive Oil

Dubrovnik: RIT Croatia, 2018. urn:nbn:hr:229:135122

Červar, Matia Simon

RIT Croatia

Citirajte ovaj rad

APA 6th Edition

Červar, M. S. (2018). International Branding and Product Distribution of Croatian Extra Virgin Olive Oil (Završni rad). Dubrovnik: RIT Croatia. Preuzeto s https://urn.nsk.hr/urn:nbn:hr:229:135122

MLA 8th Edition

Červar, Matia Simon. "International Branding and Product Distribution of Croatian Extra Virgin Olive Oil." Završni rad, RIT Croatia, 2018. https://urn.nsk.hr/urn:nbn:hr:229:135122

Chicago 17th Edition

Červar, Matia Simon. "International Branding and Product Distribution of Croatian Extra Virgin Olive Oil." Završni rad, RIT Croatia, 2018. https://urn.nsk.hr/urn:nbn:hr:229:135122

Harvard

Červar, M. S. (2018). 'International Branding and Product Distribution of Croatian Extra Virgin Olive Oil', Završni rad, RIT Croatia, citirano: 19.04.2024., https://urn.nsk.hr/urn:nbn:hr:229:135122

Vancouver

Červar MS. International Branding and Product Distribution of Croatian Extra Virgin Olive Oil [Završni rad]. Dubrovnik: RIT Croatia; 2018 [pristupljeno 19.04.2024.] Dostupno na: https://urn.nsk.hr/urn:nbn:hr:229:135122

IEEE

M. S. Červar, "International Branding and Product Distribution of Croatian Extra Virgin Olive Oil", Završni rad, RIT Croatia, Dubrovnik, 2018. Dostupno na: https://urn.nsk.hr/urn:nbn:hr:229:135122

Za citiranje koristite ovu mrežnu adresu: https://urn.nsk.hr/urn:nbn:hr:229:135122

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Podaci o radu

Naslov	International Branding and Product Distribution of Croatian Extra Virgin Olive Oil
Autor	Matia Simon Červar
Mentor	Kevin Walker (mentor)
Član povjerenstva	Rebecca Charry (predsjednik povjerenstva)
Ustanova koja je dodijelila akademski / stručni stupanj	RIT Croatia Dubrovnik
Datum i država obrane	2018-05-03, Hrvatska
Znanstveno / umjetničko područje, polje i grana	DRUŠTVENE ZNANOSTI Ekonomija Trgovina i turizam
Sažetak	The literature review showed that olive oil has been part of the Mediterranean civilization since before recorded history. The olive grove has traditionally been a Mediterranean crop whose production of olives has been dedicated, for the most part, to the production of olive oil, a basic product of the Mediterranean diet. The major European producers are Spain, Italy, and Greece. The purpose of this study was to determine how to build up the awareness of Croatian olive oil in the US market and the general awareness of olive oil in the American market. A survey was used to collect data online from 113 American participants. The results of the study indicated that majority of participant are consumers of olive oil and have uncertainty toward the health benefits of olive oil. Regarding the general aspect of olive oil consumption, participants are mostly influence by doctors, family members and closest friends when choosing to purchase olive oil. However, American participants were separated in half by the awareness of Croatian as olive oil producer and majority is willing to purchase Croatian olive oil.
Ključne riječi
Jezik	hrvatski
URN:NBN	urn:nbn:hr:229:135122
Studijski program	Naziv: Service Management Vrsta studija: stručni Stupanj studija: stručni Akademski / stručni naziv: stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (bacc. oec.)
Vrsta resursa	Tekst
Način izrade datoteke	Izvorno digitalna
Prava pristupa	Otvoreni pristup
Uvjeti korištenja
Repozitorij	Digitalni repozitorij RIT Croatia
Datum i vrijeme pohrane	2018-07-03 09:25:57

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